Canva
Free plan availableinternational pricing varies by region
- Strength: Lots of templates — the quickest way to make posters, social graphics and covers.
- Trade-off: Prices vary by country; we haven't verified a USD price.
Job guide
Design — logos, posters, product images
What buyers wantSmall brands, online stores and event organizers want logos, posters, social graphics and product images — ready to use, with source files.
Four numbersLast 7 days · updated hourly · last update 10-04 11:04 (Beijing time)
- Job posts, last 7 days
- 322posts
- Overseas 270 · China 52
- Median budget
- $250
- USD fixed-price · 102 posts, last 4 weeks
- Median bids
- 55bids
- Per post · 273 posts with bid counts
- How much AI can do
- AI can do it, demand is shrinking
- First take, rechecked Oct 15
Where AI fits: AI generates images, removes backgrounds and swaps scenes quickly, which has pushed cheap gigs down. Layout, brand consistency and usable source files are the part you deliver.
Market
Market for this job
11 sub-categories combined; a post that fits several counts once
Trend
Job posts per week (weeks start Monday, Beijing time), both markets
| Week | Total | Overseas | China | Days with data |
|---|---|---|---|---|
| week of 2026-09-21 | 10 | 9 | 1 | 1 |
| week of 2026-09-28 | 322 | 270 | 52 | 7 |
- Last full week
- 322posts · 09-28 to 10-04
Job posts per week, Monday to Sunday (Beijing time), both markets. Lighter bars are partial weeks (this week so far, or weeks with days missing). Hover a bar for the split by market.
Sub-categories
By job posts in the last 7 days. Category pages are in Chinese for now.
- Logo and brand identity design138
- Poster and banner design57
- Product photo retouching and background removal46
- Thumbnail and cover design24
- Illustration and avatar commissions21
- Main image and product detail page design13
- Children's picture books and stories12
- Photo restoration and colorization6
- Print shop layout and design services6
- AI ID photo production3
- AI model and virtual try-on photos1
Budgets
median $250
median ¥1,000
- Hourly (USD)
- $25/hourmedian · 20 posts
- Other currencies (not converted)
- 152 postsINR 107 · AUD 15 · EUR 10 · CAD 9
- Listing prices (Etsy / eBay services)
- $16median · 219 listings, last 30 days
Budgets are what the posts state: USD uses the upper end of fixed-price budgets (Freelancer uses brackets, so percentiles often land on $30, $250 or $750); CNY uses the stated budget. Neither is the final deal price. Last 4 weeks of posts; fewer than 3 posts means no percentiles; other currencies are counted, not converted.
China vs overseas
| Metric | Overseas84% of last 7 days | China16% of last 7 days |
|---|---|---|
| Job posts, last 7 days | 270 posts | 52 posts |
| Job posts, since 09-27 | 279 posts | 53 posts |
| Median budget | $250USD · 102 posts | ¥1,000CNY · 15 posts |
| Median bids per post | 55273 posts with bid counts | n/aonly Freelancer shows bid counts |
| New listings, last 7 days | 72 postsSince 09-27: 72 | 5 postsSince 09-27: 5 |
| Median listing price | $16219 Etsy / eBay service listings | n/anone in 30 days |
| Posts that mention AI | positive 3% · negative 2%284 posts, last 4 weeks | positive 2% · negative 0%54 posts, last 4 weeks |
Positive = the buyer wants AI output, names an AI tool or accepts AI; negative = says no AI (posts that say both count as negative). Job posts only. Listings = service listings first seen that day (Etsy / eBay service listings only); freelancers who sell privately don't show up here.
Tools
Tools you need
Three levels: get the essentials first, add the next level as work grows, use the optional ones when a client asks
Essentials
Enough to start taking work
Photoroom
Priced by regionfree accounts are for personal use only
- Strength: Cut out products, make white-background shots and swap backgrounds.
- Trade-off: Free accounts are for personal use only.
Level up
Add when you have more work
ChatGPT
From $8/monthFree plan available; Plus $20/month, Pro from $100/month
- Strength: Create and edit images from a description, to try out a few directions first.
- Trade-off: The free plan has usage limits.
Prices and partner terms come from each vendor's official pricing pages (check dates on each card) and change over time. Prices may vary by region, and tax may be added at checkout; the official page is always the final word. “Price not verified” means we haven't checked the pricing page yet. Links go through our redirect page: “Affiliate” means we may earn a commission; “Has an affiliate program” means we don't have a link yet.
Where to find work
Where to find this work
Posts for this job we collected in the last 28 days: Freelancer 273, Zhubajie (猪八戒网) 48, Reddit 11, Himalayas 6, Eleduck (电鸭社区) 3, X 2. We only count platforms we collect from; a missing platform doesn't mean there is no demand there.
| Name | What it is | Fees | Best for | Go |
|---|---|---|---|---|
| Fiverr | Package your service as fixed-price gigs; buyers order directly | 20%sellers keep 80%; withdraw 14 days after completion | Can package a service | Go → |
| Upwork | One of the largest general freelance marketplaces — send proposals for fixed-price or hourly work | 0%–15%varies by contract, shown when you send a proposal | Good English · longer projects | Go → |
| Freelancer | Bid on projects with public budget ranges; many of the job posts we track come from here; 273 of these posts here in the last 28 days | 10% or $5, whichever is higherhourly projects 10% per payment | Good for first jobs | Go → |
Platform fees, payouts and getting your first order: see Platforms (in Chinese)
Get started
Get started
Four general steps: pick tools → make samples → list a service or bid → let AI draft, check by hand
Pick your tools
A template-based design tool, a tool for cutouts and background swaps, plus an AI model that can make images. First check whether images from free accounts may be used commercially.
Make a sample set
Pick one industry and make a full set — logo, poster, social graphics and product images — in one consistent style, and add it to your portfolio.
List a service or bid
Price per image or per set. State whether source files are included, how many revisions you allow and who is responsible for font and asset licenses.
Let AI draft, check by hand
AI drafts sketches and backgrounds; you handle the composition, text hierarchy and brand consistency. Before delivery, check that every asset and font may be used commercially.
Updated 2026-10-04 11:04 (Beijing time) · data up to 10:48 · demand numbers aggregate public job posts, not completed deals; tool prices and partner terms follow the official pages.