Job guide

Copywriting & SEO content

What buyers wantWebsites, stores and brands want articles, product copy, sales pages and emails in volume, usually written to rank in search or bring in leads.

Four numbersLast 7 days · updated hourly · last update 10-04 11:04 (Beijing time)

Job posts, last 7 days
274posts
Overseas 223 · China 51
Median budget
$750
USD fixed-price · 70 posts, last 4 weeks
Median bids
41bids
Per post · 227 posts with bid counts
How much AI can do
AI can do it, demand is shrinking
First take, rechecked Oct 15

Where AI fits: AI writes drafts fast and many buyers now write with AI themselves. Copy with real detail, sources and the client's own voice is worth more.

Market

Market for this job

9 sub-categories combined; a post that fits several counts once

Trend

Job posts per week (weeks start Monday, Beijing time), both markets

2026-09-21 to 09-27: 10 posts (overseas 10 · China 0) · 1 days with data · partial week1009-212026-09-28 to 10-04: 274 posts (overseas 223 · China 51) · 7 days with data27409-28
Job posts per week (weeks start Monday, Beijing time)
WeekTotalOverseasChinaDays with data
week of 2026-09-21101001
week of 2026-09-28274223517
Last full week
274posts · 09-28 to 10-04

Job posts per week, Monday to Sunday (Beijing time), both markets. Lighter bars are partial weeks (this week so far, or weeks with days missing). Hover a bar for the split by market.

Budgets

USD fixed-price posts: 70 (all overseas); the middle half is $250–750
CNY-budget posts: 27 (all in China); the middle half is ¥1,000
Hourly (USD)
$25/hourmedian · 35 posts
Other currencies (not converted)
125 postsINR 93 · EUR 10 · GBP 10 · AUD 7
Listing prices (Etsy / eBay services)
$68median · 65 listings, last 30 days

Budgets are what the posts state: USD uses the upper end of fixed-price budgets (Freelancer uses brackets, so percentiles often land on $30, $250 or $750); CNY uses the stated budget. Neither is the final deal price. Last 4 weeks of posts; fewer than 3 posts means no percentiles; other currencies are counted, not converted.

China vs overseas

China and overseas side by side
MetricOverseas81% of last 7 daysChina19% of last 7 days
Job posts, last 7 days223 posts51 posts
Job posts, since 09-27233 posts51 posts
Median budget$750USD · 70 posts¥1,000CNY · 27 posts
Median bids per post41227 posts with bid countsn/aonly Freelancer shows bid counts
New listings, last 7 days21 postsSince 09-27: 220 postsSince 09-27: 0
Median listing price$6865 Etsy / eBay service listingsn/anone in 30 days
Posts that mention AIpositive 8% · negative 0%252 posts, last 4 weekspositive 2% · negative 0%51 posts, last 4 weeks

Positive = the buyer wants AI output, names an AI tool or accepts AI; negative = says no AI (posts that say both count as negative). Job posts only. Listings = service listings first seen that day (Etsy / eBay service listings only); freelancers who sell privately don't show up here.

Tools

Tools you need

Three levels: get the essentials first, add the next level as work grows, use the optional ones when a client asks

Essentials

Enough to start taking work

Grammarly

From $12/monthPro, $144 billed yearly; $30 monthly; free plan available

  • Strength: Checks English grammar and tone; the free plan is already useful.
  • Trade-off: Pro is $30 monthly, or $12/month billed yearly.
Has an affiliate program · checked 2026-10-03Go →

Surfer

From $49/monthDiscovery, billed yearly; monthly price not verified; trial only

  • Strength: Compares your article with the top search results and shows what it's missing.
  • Trade-off: Trial only; Discovery is $49/month billed yearly.
Has an affiliate program · checked 2026-09-30Go →

Level up

Add when you have more work

Semrush

From $117.33/monthSEO plan, billed yearly; $139 monthly; free accounts get 10 reports a day

  • Strength: Find keywords and see which terms competitors rank for.
  • Trade-off: The SEO plan starts at $117.33/month billed yearly — not cheap.
Has an affiliate program · checked 2026-09-30Go →

Frase

From $39/monthStarter, billed yearly; $49 monthly; 7-day trial only

  • Strength: Generates SEO article outlines and optimizes them against search results.
  • Trade-off: Only a 7-day trial.
Has an affiliate program · checked 2026-10-03Go →

beehiiv

Freeup to 2,500 subscribers; Scale $43/month billed yearly

  • Strength: Run a weekly email newsletter, free up to 2,500 subscribers.
  • Trade-off: The next plan up is $43/month billed yearly.
Has an affiliate program · checked 2026-10-03Go →

Kit (formerly ConvertKit)

Freeup to 10,000 subscribers; Creator $33/month billed yearly

  • Strength: Email newsletters and automated emails, widely used by creators.
  • Trade-off: The free plan has no automations or email sequences.
Has an affiliate program · checked 2026-10-03Go →

Optional

Use when a client asks

Writesonic

From $79/monthStarter, billed yearly; $99 monthly; no free-forever plan

  • Strength: A writing tool aimed at AI search and SEO.
  • Trade-off: No free-forever plan; from $79/month.
Has an affiliate program · checked 2026-10-03Go →

Rytr

From $7.50/monthUnlimited; probably the yearly price shown per month; free plan available

  • Strength: Cheap, and enough for short copy.
  • Trade-off: The $7.50/month shown is probably the yearly price per month.
Has an affiliate program · checked 2026-09-30Go →

Prices and partner terms come from each vendor's official pricing pages (check dates on each card) and change over time. Prices may vary by region, and tax may be added at checkout; the official page is always the final word. “Price not verified” means we haven't checked the pricing page yet. Links go through our redirect page: “Affiliate” means we may earn a commission; “Has an affiliate program” means we don't have a link yet.

Where to find work

Where to find this work

Posts for this job we collected in the last 28 days: Freelancer 227, Zhubajie (猪八戒网) 49, Reddit 11, Himalayas 10, Zhihu (知乎) 4, X 3. We only count platforms we collect from; a missing platform doesn't mean there is no demand there.

Where to find this work
NameWhat it isFeesBest forGo
UpworkOne of the largest general freelance marketplaces — send proposals for fixed-price or hourly work0%–15%varies by contract, shown when you send a proposalGood English · longer projectsGo →
FiverrPackage your service as fixed-price gigs; buyers order directly20%sellers keep 80%; withdraw 14 days after completionCan package a serviceGo →
FreelancerBid on projects with public budget ranges; many of the job posts we track come from here; 227 of these posts here in the last 28 days10% or $5, whichever is higherhourly projects 10% per paymentGood for first jobsGo →

Platform fees, payouts and getting your first order: see Platforms (in Chinese)

Get started

Get started

Four general steps: pick tools → make samples → list a service or bid → let AI draft, check by hand

Pick your tools

One writing checker plus one keyword or content optimization tool. If you take newsletter work, add an email platform.

Write 2–3 samples

Write a few samples in an industry you know. Include the target keywords, the sources you cite and how each piece looks once published.

List a service or bid

Price by number of pieces and word count. State who picks the topics, how many revisions you allow and whether images are included. Don't promise search rankings.

Let AI draft, check by hand

AI writes the first draft. You add details and sources only you know, check every number and read it through to cut the filler. If a client asks for no AI, respect that.

Updated 2026-10-04 11:04 (Beijing time) · data up to 10:48 · demand numbers aggregate public job posts, not completed deals; tool prices and partner terms follow the official pages.